Product Photo
Product photos for the place you actually sell
Every channel has its own image rules — the size it wants, the background it accepts and the crop it applies. These pages take one channel each and cover exactly what it asks for.
Marketplaces are unforgiving about images. A listing that fails the main-image rule can be suppressed from search, and a photo that gets cropped by the app can lose the part of the product that mattered. The requirements are not secret, but they are scattered across seller help centres and they change.
Each page below takes one channel, lists what it actually requires, and then shows the fastest way to get a photo that satisfies it — usually from an image already on your phone.
Selling channels
Pages in this cluster
Product photos for Instagram
What Instagram actually wants in 2026 — feed, Reels and shop sizes — plus how to turn one phone photo into a month of product…
Read the guideTikTok Shop product photos
TikTok Shop image requirements in plain English, plus how to produce a compliant main image and scroll-stopping secondary images…
Read the guideFacebook Marketplace listing photos
How to photograph items for Facebook Marketplace so they sell quickly: the first photo, the angles buyers ask for, and how to…
Read the guidePinterest product pins
Pinterest is a search engine with a tall aspect ratio. Here is the pin size, the format that gets saved, and how to build pins…
Read the guideGoogle Shopping product images
What Google Shopping accepts in a product image, the rules that get listings disapproved, and how to produce a compliant image…
Read the guideWalmart Marketplace product photos
Walmart's image standards in plain English: white background, how much of the frame the product should fill, and the images…
Read the guideShopee product photos
Shopee's main image rules and the layout that sells in Southeast Asia — square, clean, and consistent across a store with…
Read the guideLazada product photos
How to shoot and prepare Lazada listing images: the square main image, the white background convention, and the detail shots…
Read the guidePoshmark listing photos
Poshmark is a social resale app: the cover shot decides the click, and the details decide the sale. What to photograph, in what…
Read the guideVinted listing photos
Vinted is photo-led and price-led. Here is how to shoot a listing that looks trustworthy, plus the labels and measurements buyers…
Read the guideDepop listing photos
Depop rewards personality, but it still needs the basics: a clear cover, honest condition shots and a background that suits the…
Read the guideWhatsApp Business catalog photos
Your WhatsApp catalogue is a shop window inside a chat app. How to size, shoot and order the images so customers can order…
Read the guideHow it works
Three steps from a phone photo to a finished image
Scan or upload
Take a photo in the app, or pick one you already shot on your iPhone.
Let the AI work
The app removes the background, relights the product and builds the scene.
Export and list
Save a marketplace-ready image at the size your listing needs.
FAQ
Frequently asked questions
Do I need a different photo for every channel?
Not a different photo, but usually a different crop and background. A single well-shot original can produce a white-background marketplace image, a square social crop and a tall Pinterest pin. Shoot the original with room around the product so every crop has something to work with.
What is the safest background for a marketplace main image?
Pure white. Amazon requires RGB 255,255,255 on the main image, and most other marketplaces either require or strongly prefer white. Lifestyle and coloured backgrounds belong in secondary images, where they do help conversion.
How many images should a listing have?
As many as the channel allows. Buyers who cannot pick the product up use images to answer questions — scale, texture, what is in the box. Most channels allow between eight and twenty-four, and listings that use them convert better than listings with one.
Try it on your next photo
Free to download on the App Store. iPhone and iPad only.