Seller types
Wholesale catalog photos
A wholesale line sheet is a buying tool, not a marketing page. The retailer is checking consistency, sizing and colourways — in that order.
What a wholesale buyer is checking
A retail buyer is deciding whether your range will sit together on a shelf. That means they are looking for a consistent look across products, a clear size and price structure, and accurate colours — because their own customers will compare the delivered product with the image.
Inconsistent photography is read as a production risk. If the images do not match each other, the buyer assumes the products will not either.
- Same background, framing and scale across the entire range.
- Colourways shown separately and named precisely.
- Dimensions and pack sizes stated next to each image.
- No lifestyle-only images in the ordering section.
Building the line sheet
The standard line sheet is a grid: one product per row, a clean cut-out at a consistent scale, the SKU, the colourway, the size and the case pack. It is unglamorous and it is what a buyer can actually order from.
Add a handful of styled images at the front for the collection's feel, and keep the ordering grid clean. Mixing the two makes a document that is neither a brochure nor a form.
- Clean cut-outs on white, at a consistent scale.
- One image per colourway, not one per product.
- SKU, size, material and case pack beside each row.
- Styled images confined to the introduction.
Producing a range consistently
Wholesale ranges are often photographed over weeks, which is exactly how inconsistency creeps in. Zenith AI – Product Photo removes the background and applies the same treatment to every item, so images shot in different sessions come out matching.
For a brand selling both wholesale and direct, that also means the same product images serve the line sheet, the marketplace listing and the website without a second shoot.
How it works
Three steps from a phone photo to a finished image
Scan or upload
Take a photo in the app, or pick one you already shot on your iPhone.
Let the AI work
The app removes the background, relights the product and builds the scene.
Export and list
Save a marketplace-ready image at the size your listing needs.
FAQ
Frequently asked questions
What images does a wholesale line sheet need?
Clean cut-outs of every product and colourway on a white background, at a consistent scale, with the SKU, size, material and case pack beside each row. Styled photography belongs in the introduction, not in the ordering grid.
How do I photograph a whole product range consistently?
Fix the setup — surface, light direction, camera height, crop — and shoot every item through it, including items added weeks later. Consistency is what a wholesale buyer reads as production reliability.
Do I need separate images for wholesale and retail?
Not if the originals are shot with space around the product. The line sheet needs the clean cut-out, the marketplace needs the same image cropped square, and the website can use a styled version generated from the same photo.
How important is colour accuracy for wholesale?
It is one of the main reasons a buyer returns a sample or declines a reorder. Show each colourway accurately, name it precisely, and expect the buyer's own customers to compare the delivered product against your image.
Try it on your next photo
Free to download on the App Store. iPhone and iPad only.