Product Photo
Product photos for the way you sell
A dropshipper, a potter and a wholesale supplier need different things from the same photo. These pages are written for the seller, not the product.
The photography advice that suits a handmade ceramics shop is wrong for a dropshipper working through a supplier catalogue, and wrong again for a wholesaler who needs two hundred consistent images for a line sheet.
Each page below takes one seller type, explains what the business model demands from its images, and shows the shortest route to satisfying it.
Seller types
本主题的页面
小商家的商品图
小商家不可能每上新一条产品线就请一次摄影师。怎么搭一套能重复的拍摄方案，让目录常拍常新。
阅读指南无货源商品图
供应商的图片不统一、带水印、还和所有同行共用。怎么把它们变成像自己品牌一样的目录。
阅读指南手作商品图
手作人的照片要拍出“做”的过程。陶瓷、织物、首饰和木器怎么拍，让手艺在缩略图里就看得见。
阅读指南按需印刷效果图
按需印刷的商品页成也效果图、败也效果图。怎么做一张图案位置准确、产品可信、不过度承诺的效果图。
阅读指南小品牌视觉拍摄
小品牌怎么用商品图搭出视觉形象：固定的色调、统一的台面、一个光向、每一件都走同一个流程。
阅读指南转卖商品图
转卖的人拍的是量：收货、拍成色、上架、发货。怎么拍得够快跟得上收货，又够统一卖得动。
阅读指南批发目录图片
批发买家需要整个系列里统一、干净、不花哨的图片。怎么做出零售商不用问就能下单的报价单。
阅读指南创业公司商品图
新产品上市需要落地页、广告、路演材料和平台各一套图。怎么从一次拍摄产出全部四种而不拖期。
阅读指南使用方法
从手机照片到成品图片只需三步
拍摄或导入
在应用内拍摄，或从 iPhone 中选择已有的照片。
让 AI 处理
应用会移除背景、重新打光并搭建场景。
导出并上架
按销售平台要求的尺寸保存图片。
FAQ
常见问题
Why does the business model change the photography?
Because it changes the volume, the source of the photos and what the image has to prove. A handmade seller needs to show the work; a dropshipper needs consistency across hundreds of supplier images; a wholesaler needs a line sheet that a buyer can read.
I sell on several channels. Which page applies?
The one matching how you source and sell, not the channel. Channels are covered in the selling-channel cluster; this cluster is about the operation behind the photos.
Can one workflow cover every seller type?
Largely yes: shoot or source an original, remove the background, relight, then export at each channel's size. What changes is where the originals come from and how consistent they have to be.